Category: Trends

July,24th 2020
Revolutionize Your Influencer Marketing Campaigns with Soapbox Influence and Sylo
Have you participated in a brand lift study? If so, have you outlined your objectives and how your campaign could
Study: Instagram’s “New Posts” Affecting Creators?
On March 22, 2018, Instagram announced that they were introducing a New Posts button to make posts in the timeline
SYLO Featured in The National’s Article on Fake Followers
The National has just published an article diving into how influencer marketing space can tackle fake followers and grow as a
Five Tips for Your Social Content Strategy
SYLO conducted a study on 4,334 pieces of branded influencer content, and the themes which were present in each piece
February,22nd 2018
Study: Creators and Brand Integrations
SYLO conducted a research analysis of 100 creators to analyze their influencer marketing brand integrations, which we classify as brand-paid